The Screen Forum is an independent UK group dedicated to the ongoing development of the digital signage industry. Its members include representatives from all aspects of this rapidly growing medium, which is also commonly referred to as screen media, digital media networks, dynamic signage and captive audience networks.

Friday 27th June Interactivity Breakfast Briefing Exploring new concepts of audience participation, gesture-based control & mobile phone response..

9am-11am - The Hospital Club, Covent Garden, London.

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Thought leadership....

Presentations, Whitepapers, Event Reviews, Industry Commentary, Research Documents & Directories - available from The Screen and AKA.tv Resource Site

New....

Audience Measurement Event Review & Presentation downloads…(more)

Platt Retail Institute Working Papers & Market summary downloads...(more)

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Audience Measurement for Screen-Media White Paper


Industry Agenda - a framework for growth. Version 0.6


Industry Commentary from AKA.tv....

AKA Weekly Digest Summaries

- Audience Measurement Uncovered

- Interactivity Evolves

- Digital Sigange The 4th Screen

- Ten Ton Gorillas

JUNE 2008: Interactivity in Out-of-Home Advertising Briefing Announced
The growing possibilities around interactivity are behind some of the most exciting developments in the digital signage industry. Interactivity has moved on from its simple one-person, one-touch beginnings to now encapsulate multi-touch opportunities, gesture-based control, audience participation, mobile phone response and bluetooth messaging. On Friday 27th June, The Screen is to hold one of its regular single-topic breakfast briefings. With presentations from 4 different perspectives click here to find out more. To register contact info@thescreen.org.uk

APR 2008: The Screen Hosts Audience Measurement Event
The Screen held the latest of its scheduled bi-monthly breakfast briefings on the subject of Audience Measurement. A full house of Screen Members and guests listened to presentations that debated how the lack of a common currency for audience measurement is holding the digital signage industry back. Click here to read event review and to download video presentations

MAR 2008: Audience Measurement Breakfast Briefing Announced

The Screen to hold one of its regular single-topic breakfast briefings focusing on the key subject of Audience Measurement. With presentations from 4 different perspectives - including a research company, a media network, an agency and a technology supplier. 9am - 11am, The Hospital Private Screening Room, Covent Garden, London. To register contact femke@thescreen.org.uk

FEB 2008: The Screen Hosts Exhibitors Party at Screen Expo 2008
The Screen Forum is to host an exhibitors and Screen Members party at Olympia on the middle evening of the Screen Expo 2008 show. Ostensibly celebrating the editorial relaunch of their sister company AKA.TV and the 3rd Screen Expo event, the party will offer a great opportunity for all members to network with the key exhibitors, and of course enjoy some well deserved drinks at the end of a long show day.

JAN 2008: The Screen Network Owners Pavilion at Screen Expo 2008
The Screen Forum and Screen Expo 2008 have linked up to showcase a Network Owners Pavilion and Theatre at the February Show in London. The pavilion and theatre will provide a dedicated focus on the Digital Media Network Operators themselves - their media propositions, their technology and their programming. For the advertising community the showcase will provide a rare opportunity to compare side-by-side some of the key players in this new market.

DEC 2007: The Screen Joins Forces With AKA.TV
Since 2004 The Screen Forum has been bringing the best brains in the UK sector face to face with advertisers and investors through its evernts, directories and support for major trade shows. Over the same period www.aka.tv has been THE trusted source of insightful and unbiased news and information regarding developments in the digital media space. Now the global/local reach and insight of both organisations is being integrated to offer a new level of value to our combined members, subscribers, attendees and readers.



Screen Advertising Networks Directory - February 2008 edition is now available.










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